Hover Blog > Insight > What Are Premium Domain Names?
  • Ann

    Hi Michael, I clicked on the link in this article to Afternic and could not connect – using Safari on a Mac. Your article did not mention how to find out how much my domain is worth. I am curious since I have been contacted about this in the past. thx, Ann

    • Hi Ann, I’m not sure why the Afternic link isn’t working for you. I just tried it again and the page loads just fine for me using Safari on my Mac. Perhaps the site was temporarily down when you tried clicking it initially?

      To find out how much your domain is worth, we have an article that explains different techniques to arrive at a value. It’ll take a little work on your end but it’ll help point you in the right direction: https://www.hover.com/blog/find-out-domain-name-value/

  • Hiya! I love Hover! But I’ve gotta be honest, I hate this article. By trying to legitimize the corrupt practice of domain extortion you’re placing yourselves squarely as the Goldman Sachs of cyberspace. Just as they plotted to betray their own customers, so you do with this posture.

    Domain squatting is pretty much the equivalent of patent trolling. It’s greed destroying the commons and making a worse world for everyone. People who buy up domains are bad enough, but when registrars “reserve” domains and never allow them to be accessed by the public they theoretically serve, it’s essentially insider trading.

    I hate that organizations like you extort thousands from startups, but at least, as you say, it can be part of startup funding. What I hate even more is that you take thousands and thousands of names out of possible circulation. For someone who’s “just a blogger”, paying 10 or 100 thousand dollars will never happen. So names that some blogger could use sit unused waiting for that theoretical day when someone can be extorted for it.

    I’m pretty sure that Hover is good. But this posture is evil. Please rethink it.

    • Hi Xue, thanks for sharing your thoughts on the article and premium domains in general. You certainly have some valid points.

      Hover’s goal is to help people easily find, buy and manage the best domain names possible for their websites. Whether you love or hate the idea of premium domains, they are very much a reality of the domain industry. This leaves us with two options: ignore all of these domains or include them in search results for our customers. By not including premium domains in search results, a person may be missing out on the perfect domain name they’re after even if a higher price isn’t a concern of theirs.

      Also, to add a bit more clarification, the majority of premium domain prices are set by either the individual who owns the domain or by the registry who owns the top-level domain being used.

      One often overlooked way of levelling the playing field are the hundreds of new TLDs that are now available, which were created in part to address this very issue. Using the example from this article, easypasta.com is available at a premium price, but easypasta.online, easypasta.xyz, easypasta.menu and so on are all available at regular prices. So it is nearly impossible to run into a scenario where it’s either a premium domain or nothing.

      I hope that this provides a bit more context and better explains Hover’s approach to premium domains.

  • Bubba John

    hello, I took a look at the value of the domain name I want, and they said $46.00, but the seller is asking 1600.00. Why the big difference. Obviously the analytics is saying not a high value, but the person selling it thinks otherwise. It is the name of a book I’m writing, and it would be nice to have the name of my book the same as my domain name, but not sure it’s worth the investment? Are there folks I can ask advice from? Thanks.

    • Unfortunately, once someone owns a domain name, it’s up to that individual to determine how much to ask for the domain name. They could ask for $50, $100, $1,000 or $1,000,000,000. That doesn’t mean that someone out there is willing to pay that amount, but nothing is stopping them from asking for it. What you’ll need to do is decide how much it’s worth it to you to have that domain name. $1,600 is a lot, but many domain names are often sold for much higher. Have you tried countering with a lower amount?

  • johnpjones

    “Premium” domain names are just another way for domain name registrars to make money … sorta like how registrars make money by offering “privacy”. It’s obvious that some domain names can be hugely valuable without being labeled “premium”. The prices/costs for “premium” names are arbitrary, often don’t necessarly reflect the value or worth of the name, and (generally). if they’re sold, the sales will involve negotiations, anyway. All “premium” does is let folks know that a domain name is for sale. And it eliminates the very simple steps an interested party might have to take to see if a name they might want … but is taken … is for is for sale.

    If you have a domain name that you’d like to sell, you can simply create a “This domain name is for sale” index page that shows your asking price and contact info or link on it … and .. if someone’s interested in that domain name, they’ll contact you. Often, you don’t have to do anything at all. Many domain names are sold without the name owners having to do anything … no listing, no advertising ,.. no nothing. Folks who search for a particular domain name, only to find the name is already taken. can simply do a who-is search to find the name owner and then contact the owner to see if the name might be for sale. I have sold a half dozen solar-related domain names by simply being contacted by interested parties, asking me what my price is for the name. No “premium” involved.

    The “privacy” options for domain names are mostly just another way for registrars to make money. Every domain name owner should be able to make his/her domain name information “private” if they wish. It’s a known fact that telemarketers and other phone scammers harvest registrant phone numbers. If you own a bunch of non-“private” domain names, you’ll get a bunch of telemarketer calls. Gawd forbid you would use a bogus phone number in your registrant info. ICANN continually warns against that. If you do that, you could “lose” your domain name..!! Several years ago, I heard that ICANN was going to eliminate the “privacy” option. I’ve not seen that, yet, but I feel that the “privacy” option should either be free for everyone ,, or unavailable to anyone. Money and politics seem to be involved in everything, and money often wins.